by Web Rocket | Feb 25, 2020 | Blog, Digital Marketing, Social Media, Strategy
Presidential candidate Michael Bloomberg has embraced advertising on social media for his presidential campaign beyond what other candidates, past and current, have done before. Bloomberg did not join the presidential race until November, and he has already spent $415...
by Web Rocket | Dec 26, 2019 | Digital Marketing, Social Media, Strategy
The new year is nearly upon us, so it is time to look at where marketing trends may be going in 2020. These are some of the digital marketing trends we can anticipate gaining importance in the new decade. TikTok TikTok is a social media app that allows its...
by Web Rocket | Dec 4, 2019 | Blog, Digital Marketing
Marketing is always important, but it becomes even more so during the holidays when people are in their shopping frenzy. Knowing which areas to focus on this holiday season can help save you time and money, and make sure you are not wasting energy on something that is...
by Web Rocket | Oct 27, 2019 | Blog, Digital Marketing, SEO, Strategy
November is the start of the holiday season when people realize they need to begin planning for the holidays. Black Friday, Small Business Saturday, and Cyber Monday are the biggest shopping events of the year, where thousands of people gather to buy gifts for that...
by Web Rocket | Aug 27, 2019 | Digital Marketing
With the popularity of social media, more and more brands have been using influencers for digital marketing. Originally influencer marketing was celebrity endorsements, but the digital age has expanded it beyond celebrities. The idea behind influencers is that instead...
by Web Rocket | Aug 8, 2019 | Digital Marketing
When starting a Pay-Per-Click (PPC) ad campaign, Google AdWords can be a valuable resource to help get your campaign off the ground. Google AdWords is the largest PPC platform available, and since Google is the primary search engine in the US and abroad, it is easy to...