People like to get to know a brand, and part of that is knowing the roots of the company. Put together a brief history of your brand and how it started, or a brief history of something that is linked to your brand. For example, if you are a clothing store, share a brief history of certain clothing items, like t-shirts or khakis.

Sometimes marketers become too reliant on what they think is the right action that they are “supposed” to be doing. There is no one size fits all in marketing. Use the data you are collecting to decide what to do.

Working with influencers is a great way to get your message to your audience and to help you connect with them on a different level. You can target smaller, more specific niches with influencers too.

While you are sheltering in place, this is a great time for you to work on your digital marketing strategy. Here are a few tips to help you connect with your audience and sharpen your marketing strategy

During this time of social distancing and stay at home mandates, this is a good time for work on your marketing strategy and connect with your audience. These tips can help your digital marketing strategy during the COVID-19 pandemic.

With the quarantine going on for COVID-19, this is a good time to connect with your clientele and work on your marketing strategy. These tips can help your marketing strategy during this difficult time.

A Google algorithm update will be released this month that hasthe potential to make the value of guest posts drop. Work onbuilding inbound links with original research pieces to give yourbrand new and exciting content that can help boost your SEO.

Instead of writing tons of new content to boost your SEO, improving your already existing content can help boost your rankings. When it comes to your SEO, quality is more important than quantity

During this time of social distancing and stay at home mandates, this is a good time for work on your marketing strategy and connect with your audience. These tips can help your digital marketing strategy during the COVID-19 pandemic.

November 2019 is the start of the holiday season when people realize they need to begin planning for the holidays. Black Friday, Small Business Saturday, and Cyber Monday are the biggest shopping events of the year, where thousands of people gather to buy gifts for that one day.

With Halloween just around the corner, you may be wondering what you can do with your digital marketing strategy to thrill and chill your target audience for the holiday. Halloween is actually the fourth most popular holiday in the U.S., so spending some time focusing on it is a good idea.

When starting a Pay-Per-Click (PPC) ad campaign, Google AdWords can be a valuable resource to help get your campaign off the ground. Google AdWords is the largest PPC platform available